Traackr Unveils New Influencer Discovery Capabilities
Influencer fraud cost brands an estimated $1.3 billion in 2019, and the additional rise in influencer scandals has put pressure on marketers to ensure brand value alignment before collaborating.
Influencer fraud cost brands an estimated $1.3 billion in 2019, and the additional rise in influencer scandals has put pressure on marketers to ensure brand value alignment before collaborating.
“Now, there are companies out there that can help with different aspects of content. Our partners like Phrasee and Persado, for instance, help with subject line. It’s
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